Is “Organic” just a marketing gimmick?

USDA organicIs organic food really better for you and your family? Or is it just a way to get you to fork over more of your hard earned cash and line the pockets of sneaky farmers?

The Organic Industry

Eating and buying organic food has grown in popularity of late. One report shows a 3400% increase in sales over the last 24 years, making organic the fastest growing food and lifestyle trend in modern history. With sales over $30 billion (yes that is billion with a B), the organic industry is definitely booming. (more…)

The Stress of First Foods for Baby

Image via flickr user magic robots

When I had my second child I figured I knew the ropes and had this entire feeding first foods thing down pat. Yeah right! It is right when you start feeling confident that life throws you curve balls. Ever been there?

I thought recalled everything I learned from my first child including the trauma of making baby food in a food processor.  So I bought a Baby Bullet so I could more easily puree “grown up” food into something my darling baby could ingest. (more…)

Book Review ~ Moms: As Elite as the CIA…Well Almost

I was given a free copy of this book as an e-book. I was not compensated in any other way. Opinions are my own.

September Book Review:

Moms: As Elite as the CIA…Well Almost
by Andrea Keeney

Moms As Elite as the CIA, Well AlmostThis entertaining story, the first in a series, is about a special breed of elite mothers that I can only hope I will belong to one day. Keeney tells the story of one of these extraordinary mothers as she tackles the seemingly commonplace task of going to the grocery store. As I read, I found myself nodding my head in understanding and agreement as well as laughing at the honest but funny aspects of motherhood. Keeney captures the entire experience with the uncanny accuracy that only another mom can deliver. (more…)

What is Marketing?  (Or What I Do All Day)

Marketing img

The glamorous life of a marketing professional isn’t always what’s it’s cracked up to be. I don’t sit around all day in a big conference room drinking expensive coffee and coming up with the newest and most innovative way to get people to spend money on something they don’t want. But then what do I do? I have plenty of friends who know what company I work for and what my line of work is, but have no clue how to answer that question. So I’m here to tell you right now. (more…)

From Marketer to Mommy and Back Again

Hello, it's meHi! You are probably wondering why in the world you should take time out of your day to read this blog. I’m wondering the same thing, sort of. If you are anything like me you are super busy. But if you are anything like me, this blog will probably have lots of juicy information you will enjoy soaking up. So I guess I’m wondering if you are like me. What am I like? Here’s a little bit of background about me. (more…)